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An insider's story of creativity and innovation at Apple under Steve Jobs. Creative Selection shows readers how a small group of people developed an evolutionary design model, and how they used this methodology to make groundbreaking and intuitive software which countless millions use every day.
Kocienda reveals the real secret of Steve Jobs's leadership and Apple's magic
The answer to the prayer uttered by anyone who wants to truly understand how Apple works. I couldn’t put it down
Ken Kocienda pioneered the iPhone keyboard, and this book gives a play-by-play of their creative process
Ken Kocienda played pivotal roles in the creation of both Safari and the original iPhone . . . a window into his experiences and insights from the trenches
Ken Kocienda was a software engineer and designer at Apple for over fifteen years. After graduating from Yale, he fixed motorcycles, worked in the editorial library of a newspaper, taught English in Japan, and made fine art photographs. Eventually, he discovered the internet, taught himself computer programming, and made his way through a succession of dot-com-era startups, before landing at Apple in 2001, where he worked on the software teams that created the Safari web browser, iPhone, iPad, and Apple Watch. Ken lives in San Jose, California with his wife.
Kocienda reveals the real secret of Steve Jobs's leadership and Apple's magic
The answer to the prayer uttered by anyone who wants to truly understand how Apple works. I couldn’t put it down
Ken Kocienda pioneered the iPhone keyboard, and this book gives a play-by-play of their creative process
Ken Kocienda played pivotal roles in the creation of both Safari and the original iPhone . . . a window into his experiences and insights from the trenches
Ken Kocienda was a software engineer and designer at Apple for over fifteen years. After graduating from Yale, he fixed motorcycles, worked in the editorial library of a newspaper, taught English in Japan, and made fine art photographs. Eventually, he discovered the internet, taught himself computer programming, and made his way through a succession of dot-com-era startups, before landing at Apple in 2001, where he worked on the software teams that created the Safari web browser, iPhone, iPad, and Apple Watch. Ken lives in San Jose, California with his wife.